hjerteknuser logo

In this school assignment we had to freshen up the profile for a real, local, store.

We also had to make the new look of the store’s interior as well as a new marked strategy.

We decided on a store located in GÃ¥gaten in Bergen, Norway, that sold/sells baby equipment.

Our new name for the store was “hjerteknuser” which means “heart breaker” and is a common thing to call ones children.

I worked with Katrine Austgulen, Lova Andrianaivoravelona, Sindre Holm and Thor-Erik Mikkelsen, but later revised the files.

facade

The store front.

store overview

Store overview.

interior

interior

Store interior.

tote bag

The tote bags where to be made from surplus organic cotton by disabled people.

businesscard

Heart shaped business cards.

in store touch screen ordering systemin store touch screen ordering system

We decided to make the store like a show room and use an in store touch screen ordering system.